Her capacity for driving growth through innovation and organizational focus on customers has become a hallmark of her leadership and the ABH brand. Soare continues to push boundaries today, expanding beyond the brow category with the company’s leading prestige cosmetics line. In 1990, she introduced a new “brow-shaping” service to clients-later patented as the “Golden Ratio” method-that has gone on to become a staple service and enduring new category in modern beauty. Soare immigrated to the US from Romania without language skills or financial means instead she leveraged a fierce resolve and education in art and architecture to fuel her entrepreneurial vision and unique approach to beauty. Remember that all ABH products are highly pigmented, so little pressure is required when applying.īeauty pioneer, creative visionary and powerhouse entrepreneur Anastasia Soare is Founder, CEO, and driving force behind Anastasia Beverly Hills-one of the fastest-growing brands in the global beauty industry.Use this technique on sparse areas throughout the brow and blend using the spoolie for a natural finish.With the tip of the pencil, lightly sketch in the same direction as hair's natural growth.To add detail and dimension, add hair like strokes to the front of the brow.Outline the upper arch and blend using the spoolie.Start by outlining the under arch of the brow, moving toward the tail end, then blend using the spoolie.Includes a custom spoolie brush so you can blend for a natural-looking finish.Formula features the perfect blend of wax and color that delivers high payoff.Fine-tipped pencil mimics the look of brow hair with detail and precision.Ideal for outlining and adding precise detail to the brows.Prestige Beauty Total Measured Market, Eye Brow Makeup Product Sales, Jan. The ultra-fine tip mimics hair like strokes in sparse areas of the eyebrow, while the spoolie end blends for a natural-looking finish. Available in 12 shades, the unique wax formula features a perfect blend of eyebrow color and wax to deliver a high color payoff and add natural-looking texture and the appearance of a fuller brow. It does not store any personal data.Ultra-slim, retractable eyebrow pencil for detailing.Īnastasia Beverly Hills Brow Wiz® is an ultra-slim, retractable eyebrow pencil ideal for outlining and detailing brows with professional-quality precision. The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. The cookie is used to store the user consent for the cookies in the category "Performance". This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other. The cookies is used to store the user consent for the cookies in the category "Necessary". The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". The cookie is used to store the user consent for the cookies in the category "Analytics". These cookies ensure basic functionalities and security features of the website, anonymously. Necessary cookies are absolutely essential for the website to function properly.
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